Digitization of the sales team
by using CRM and Marketing Automation
With our client Intelsol, we embarked on a big challenge and that was the complete digitization of the sales team. Initially, the sales team worked mainly in Excel spreadsheets and rarely worked with digital tools. After a thorough mapping of the processes, we proceeded to the implementation of CRM Pipedrive with a connection to the marketing automation tool ActiveCampaign and the creation of a simple e-shop on the Wordpress platform.