Selection of a suitable tool for 5 LMC brands - implementation
According to the client's specifications, we got into the optimization of emailing for the entire LMC structure. Initially, a detailed process and technical analysis took place. Subsequently, we compared the number of tools in the three-wheeled VŘ. The implementation of the selected tool is now underway, which we manage on behalf of the client from the point of view of consulting and technical activities.
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Ensuring GDPR compliance
Preparation of the environment for the implementation of marketing automation scenarios and advanced email marketing techniques
Ensuring an objective selection and comparison of tools with regard to the current state
Preparing the unification of emailing under one tool and ensuring a warm up of a dedicated IP address
Lead generation for ZOOT through a competition for fashion annuity