Management challenge

Chatbot Canny for HR communication with students


As part of the management callange project Coca-Cola HBC, we created a chatbot Canny, who helped students introduce the management challange concept  and at the same time could directly register them for the competition in an interactive way.

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Project benefits

  • Creating a database of 717 students interested in working

  • 71 student teams involved in the competition
  • 39,6% conversion from entering the chatbot to solving the challenge
  • A fun part of Canny with fun facts to increase engagement
  • Creating an identity that communicates with students for a several years in a row
  • Direct chatbot integration via API with internal system

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